I believe there are sites or apps whereby you can get a breakdown of the demographics of a person's Twitter followers, which would be interesting in this instance; but I'm not that nosy. Also, apparently there are sites where you can "buy" followers, usually unused or frozen accounts - amazing what you can learn watching Dave Gorman's Modern Life is Goodish.... And before anyone jumps down my "virtual" throat, I'm not suggesting this is the case for Chris K R. but I do think Duncan has a point about the lad's naivity regarding the way he uses Twitter as a promotional tool, especially when he should be concentrating on playing. There's an "app" for that, its called "a manager"....
I would have thought, in the case of a band (or a promoter), get your tour (or roster) up on your website of Facebook, couple of months in advance, announce on twitter that it's available. In the run-up, couple of days before the event, get some tweets going about a show, last minute build-up; that sort of thing, as quoted. As for packing houses, I don't know any of the venues Chris has played this year, apart from Cleveland Bay where the YouTube clip was recorded - I can tell you that what you see as the stage is the width of the room and it's lucky if it's twice as deep (including the bar), so 20 people is "comfortable", 30 is "cosy" and 50 is "cramped", so "packed house" is relative especially when its a "free entry" gig and as folk will tell you, even at the spit'n'sawdust level, it's not getting them in, it's keeping them in
Anyway, that is kind of incidental; the main issue is, is there any substance, can he play? Well, from the Youtube I found, yes, the lad can hold his own, and I know a couple other local promoters showing interest (as support artist) so good on him. Think he's worth keeping an eye on.
PS - Last word on Twitter - I've always like Joe B's habit of a "thank-you" tweet every every gig; good personal touch....
When life gives you lemons; don't make lemonade.
Give back the lemons. Why were the lemons free? What's wrong with the lemons?
Do Not trust the lemons...